Web App2025Kestrel Strength Co.
Kestrel Strength
A coaching business that outgrew its spreadsheets, rebuilt as a portal with programme delivery built in.
-83%
Weekly prep time
+22
New remote clients
88%
Session log rate
01The problem
Forty remote clients, each with a personal spreadsheet emailed every week. Coaches spent Sundays copy-pasting instead of coaching.
02What we did
A programme builder coaches enjoy using: blocks, weeks and sessions arranged once, then assigned to any client. Members get a clean mobile view with video cues and a log that takes ten seconds.
03What changed
Programme prep fell from six hours a week to under one. The studio took on 22 more remote clients without hiring.